NMMA Recognizes Sportsman Boats as a 2019 Marine Industry Customer Satisfaction Index Award Recipient

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4 Models • 23' → 32'

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6 Models • 22' → 28'

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Blog > NMMA Recognizes Sportsman Boats as a 2019 Marine Industry Customer Satisfaction Index Award Recipient

The Marine Industry CSI Awards honors boat manufacturers who actively measure customer satisfaction and pursue continuous improvement.

February 14, 2020
Cover image for the post NMMA Recognizes Sportsman Boats as a 2019 Marine Industry Customer Satisfaction Index Award Recipient
  • Sportsman Boats earned its third consecutive CSI Award in 2019, underscoring consistent customer satisfaction and a commitment to quality and service.
  • The CSI program gathers feedback from buyers and dealers on boat quality, delivery and post sale service, driving continuous process improvements.
  • NMMA Certification requirements underpin the CSI program and provide safety backed certification that differentiates Sportsman in the market.

Miami, FL - Sportsman Boats has been recognized as a 2019 Marine Industry Customer Satisfaction Index Award Recipient. This award honors boat builders that retain a score of 90% or above in all retail sold units between January 1, 2019 and December 31, 2019. This award is Sportsman's 3rd consecutive CSI award and reflects the company's drive for customer focus and superior customer service.

This CSI program is a requirement for NMMA Certification, an annual boat inspection conducted by the NMMA to ensure safety in boat building. These high standards of boat building set Sportsman apart from the competitors as ensures Sportsman is delivering a superior boat with certification to back it up.

The CSI program surveys every retail sold customer and gets feedback on boat quality, delivery process, dealer satisfaction, component quality and many other aspects of their new purchase. A year later, a second survey is sent out to measure post sales services rendered by the servicing Sportsman Dealer.

"Earning our third CSI award is a huge honor and our team is extremely proud" said Richie Rodgers, Director of Sales & Marketing at Sportsman Boats. "It's a daily quest to deliver top quality products to our dealer network and we are constantly looking for new ways to improve our processes, quality and designs to continue to deliver superior boating experiences to all of our customers" he concluded.

Resources

For more information on the CSI Award visit https://www.nmma.org/press/article/23117 and for a more in-depth look at the NMMA Certification program visit here https://www.sportsmanboatsmfg.com/nmma